culture
Cisco Foundation established
1997
The new Cisco Foundation enables strategic and proactive philanthropy providing greater impact as a organized foundation over previous individual philanthropic efforts.
The new Cisco Foundation enables strategic and proactive philanthropy providing greater impact as a organized foundation over previous individual philanthropic efforts.
Cisco’s first ad campaign runs in Network World. These playful ads highlighted Cisco’s ability to foster connectivity and communication, no matter how unique or difficult the situation.
Our first TV ad, "Are You Ready?", humanizes the network with a message about connecting the previously unconnected with the explosive growth of the Internet.
Spurred by our phenomenal growth and cementing our founding in Silicon Valley, Cisco opens our San José Campus, moving corporate headquarters to our first custom-designed site.
Cisco became the world’s most valuable company, in terms of market capitalization, on March 27, with a high of $82 a share (market cap: $569B).
Announced in 1992, the 3000 series heralds our next generation router exclusively enabling flash configuration and software upgrades remotely.
As networking booms with new levels of connection, and more challenges in connectivity, we launch Networkers Users symposiums - also known as "Networkers." The conference, later renamed CiscoLive!, enables customers to learn, collaborate, and grow the industry together.
Cisco’s Kirk Lougheed and IBM’s Yakov Rekhter sketch out BGP over lunch at a 1989 Internet Engineering Task Force (IETF) meeting. Their networking innovation, still an essential routing protocol for the global Internet, is as integral today as it was when originally deployed, enabling efficient routing and dramatic growth.
Kirk Lougheed, co-creator and Cisco's employee number 4, explains how BGP came to be.
Don Valentine of Sequoia Capital provides cisco's first infusion of outside funding, $2.5 million in December 1987. While the early company was profitable, the clout of VC funding allows the company to grow exponentially.
The logo shifts to represent the bridge in the form of a digital signal, mirroring an era of change in technology. The original capitalization of "cisco Systems" is not only preserved but highlighted by inclusion in the logo itself.