culture
NetAid
1999
Cisco harnesses the power of the Internet to raise funds to fight global poverty. Live-streamed online, a diverse group of musicians including David Bowie, Bono, Ladysmith Black Mambazo, and Sting perform at three different locations. With 2.4 million hits from 80 different countries, NetAid raised $830,000, the largest online fundraiser at the time.
Cisco harnesses the power of the Internet to raise funds to fight global poverty. Live-streamed online, a diverse group of musicians including David Bowie, Bono, Ladysmith Black Mambazo, and Sting perform at three different locations. With 2.4 million hits from 80 different countries, NetAid raised $830,000, the largest online fundraiser at the time.